
JASON PRADO
President, CEO
Jason began his career in the automotive industry over 30 years ago, while quickly excelling at each level of leadership. It is because of his extensive knowledge in every aspect of the field that he is able to understand and equip dealers with the right training, products and success to produce a thriving business.
KIMBERLY PRADO
Chief Financial Officer
As the Chief Financial Officer for Horizon Equity Group since 2013, Kimberly has created an environment of efficiency, respect and diligence with her executive planning and implementation of unique financial outlooks. With her extensive experience in production and design, she is a key element to the Horizon crew.


PAUL GARZA
VP - Dealer Services
By joining Horizon Equity Group, Paul has been able to combine his thorough and systematic accomplishments with his natural ability to guide and advise clients as VP of Dealer Services. He will lead the specialization of building dealer equity and wealth through cutting-edge F&I products, comprehensive training and digital marketing solutions.
JILLIAN TERRELL
VP – Innovative + Strategic Growth
Jillian’s passion for innovation and insights has allowed her to create a unique concept-to-consumer strategy for retail agencies. She is responsible for identifying opportunities and strategies that will drive agency newness, strategic acquisitional growth, diversity & inclusion and consumer execution through cultural and business trends.


JORDYNN DODGE
VP - Operations
Jordynn maintains control of diverse business strategies, plans and procedures to promote maximum performance and dedication between business partners and employees. While performing an extensive range of administrative tasks she maintains internal and external relationships with key company influencers through the coordination of data, presentations and materials.
KEVIN TABEREAUX
Regional Manager - Midwest
With extensive F&I experience, Kevin joins the team with a specialty in training and financial growth improvements. He brings current trends and knowledge to our team, while managing and improving production amongst accounts.


EMILEE PRADO
Marketing Manager
As Emilee continues to collaborate and coordinate creative concepts and content to generate marketing promotions and brand identity, she recently took on Horizon Equity Group within the automotive industry. At HEG she will be rebranding the boutique agency through website design, photography and documentation, email marketing, social media campaigns and engagement.
LILY PRADO
Head of HR
Lily is our Bernese Mountain Dog who comes to work each day ready to play and cultivate a community of joy, treats and extra long walks. She instills the importance of physical activity in our work environment while also being a support in any tough situation. Her love knows no bounds!
